How can I get better at storytelling - Insiders Radio Network

Audiences bond with personalities the same way they bond with real people. Through stories. Not generic stories, but personal ones.…

You talk for a living. You’re a pro with unique skills to entertain. Years of training and experience have made…

You’ve seen hundreds of thousands of magazine covers with provocative titles. At the checkout stand, you’re half-paying attention. You’re in…

Listener calls can be lightning in a bottle, whether you take them live or record all incoming calls. But just…

Inserting quotes into stories is one of the best tools storytellers use to lead an audience through a story. A…

Imagine reading a mystery novel. At the end of the book, you are filled with anticipation for an unexpected twist.…

Most station audits or makeovers are a fraud. Nobody sets out to waste a week, but here’s how it usually…

Promotion success has nothing to do with the biggest prize or complex mechanics. A promotion with the best production value…

Doing big stunts can be great fun. They create entertainment value for the audience and can generate media coverage that…

No matter how good your content is, if your story stalls, listeners bail. Fast. You can feel it. There’s that…

If you’ve been in radio long enough, even for a couple of years, you’ve seen the cycle: consolidation, layoffs, “restructuring,”…

Teasing is hard. It’s one of the most challenging skills a radio personality can, should, and must develop. The concept…

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