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Game: One Word, Three Actors Movie Game

Movie games and pop culture games are fun for all formats. The One Word, Three Actors Movie Game is a fast, easy game to play on a multi-cast show or with...

Game: Bottom-Up Movie Game

The Bottom-Up Movie Game is a fast, easy game to play on a multi-cast show or with listeners. In this article, I show you how to play the Bottom-Up Movie Game. Including: ...

Promo Ideas To Make Movie Premieres Special

Most radio stations tend to take movie premieres for granted. The production company pays for a free screening and allows the station to fill the entire theater (or most of a...

Game: 3 Word Movie Game

The 3 Word Movie is a simple, but good, game to play just about anytime. If you can establish it as a regular, recurring feature on the air, it can be a...

Game: What’s That Movie

What's That Movie is a fast, easy game to play anytime you have a lot of prizes to give away, like movie tickets! Or adapt the idea to showcase character traits. In...

Feature: Kids Movie Review

A Kids Movie Review feature can become a memorable way to relate to new movie releases without getting caught in the sea of "real" movie reviews. After all, the movie critique previewing...

Feature: Would You Rather

Would You Rather is a great game to play at parties, or at dinner, etc. and it's a lot of fun on the air. You’re probably familiar with the concept, where two...

Increase Ratings? Simple. Reduce Tune-Out

If a radio station could reduce listener erosion, it could sustain ratings without marketing, promotion, or increased costs. Without tune-out, listeners would become fans, and ratings nirvana would be within reach....

Research: The OAR Method

A fundamental step in creating a show strategy is defining a target listener. A poorly defined target has caused many stations to fail. Stations should try to get to know the...

Game: What’s That Slogan?

What's That Slogan is exactly as it sounds. A trivia game about slogans. This article explains how to play What's That Slogan. Including: How to play the game. Options and...

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Don’t Just Play It: Celebrate New Music

Programmers make multiple decisions when deciding whether or not to add a song to the playlist. The criteria may vary but one principle should...
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