music testing - Insiders Radio Network

Every fall, the same debate breaks out in programming meetings across the country. Somebody pulls up last year’s December numbers…

Do you remember the classic song from the 70s: “Stuck In The Middle With You” by Stealer’s Wheel? The song’s…

Programmers want to know everything possible about every song. The more detail and insight, the more we can fine-tune the…

Research response rates continue to be a challenge. Online music surveys are a great way to gather feedback from listeners…

Over the years, online music research has prospered. It’s now accepted as an effective, affordable method of gathering data, and…

Setting attributes and codes in music scheduling software is confusing to many programmers. There are so many options, and we…

Music ebbs and flows. Sometimes, the hits are strong for your format. Sometimes, they’re not. What can a programmer do…

Programmers who base music choices on research feel confident in decisions from the data. But there is a flaw in…

Every programmer knows what the strongest songs are. Or at least they should. Turn-it-up songs guarantee a win in a…

How’s your music software database working for you? How long has it been since it was fine-tuned? For man, it’s…

The results of a new music research project have come in. Six hundred songs were tested, and there are gigabytes…

Sometimes, to get more, it makes sense to ask for less. And that can be the case when conducting online…

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