Evaluating performance is usually tedious, and slightly more fun than dental surgery. It’s a lot more exciting to create something new rather than look back on how past performance could have improved. It takes time, commitment, and discipline to make this a regular part of your routine, but it’s worthwhile. This evaluation technique is how radio shows can air-check character branding, but the concept applies to all forms of content creation.

This article is about how to air-check character branding. Including:

  • What to pay attention to in this evaluation technique.
  • Why this is valuable for both the content creator and management team. 
  • How to properly analyze content in this meeting.

Air Check Character Branding