Personalities build connections that lead to passionate fans by making the audience feel like they know you. Most coaches don’t do this, but it’s possible to aircheck character branding, and it is one of the most rewarding (and trickiest) coaching sessions you can have.
Most evaluation meetings are about what happened: the execution, pacing, production, and polish. But character branding airchecks are about something deeper. This gets into who the audience believes you are and how you’ve massaged those impressions. Whether you manage it intentionally or not, listeners are already building a version of you in their minds. This session is about taking control of that image.
