Benchmark Ideas

Benchmark: See Our Complaint Department

Every show gets complaints. At least, they should get complaints. The key question is how to deal with them. The Complaint Department turns a perceived negative and turns into entertainment that adds to a cast member’s personality brand.

This article explains how to establish a complaint department. Including:

  • An explanation of the complaint department.
  • How to choose the right personality to feature.
  • Examples of how it sounds on-air.

The Complaint Department

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