One of the most effective techniques for building higher ratings is convincing existing listeners to tune in more often. Obvious, right? But that’s a lot harder than just trying to be great on the air. Convincing listeners to stay for one more quarter hour or to return often isn’t easy, but you can do it when you drop audio breadcrumbs that entice listeners to stay and feel they “gotta hear it.”
Get More TSL In Storytelling: Drop Audio Breadcrumbs
