Listener contributions can improve radio shows, but weak callers bring a show to a grinding halt. Listeners don’t call as often as they once did, and some personalities are so eager to get a caller that they try to find a way to put them on, even if the caller’s story adds little to the show. Others believe callers eat into talk time and consider them a waste of time. Ultimately, the criteria should be simple: someone must decide whether a call should be on the radio.
How To Decide If A Call Should Be On
