Casting a radio show is hard. Managers and programmers invest a lot of time and energy into finding the perfect mix of personalities to attract fans and deliver ratings. While there’s no single formula that works every time, a cast of three personalities is the ideal balance.
This article explains why 3 is the right number of personalities when casting a radio show. Including:
- Why casting a radio show with three personalities works so well.
- How to apply the concept with diverse character types.
- Casting shows with more than three personalities.
