Crack the Code is one of the stickiest promotions on the radio. If you do it right, it engages listeners, seducing them into more and more appointment tune ins, and gives you a dynamic digital, social and mobile utility that spreads beyond your station’s cume.

Playing Crack the Code is easy to explain and easy to play. In fact, it is much easier to play than win. That preserves your promotion budget.

How To Play Crack The Code


Subscribe now to unlock this article and thousands more for personalities, programmers and promotions pros.

Sign Up

Are you already a member? Make sure you are logged in to access this content Log In