The Holy Grail of radio programming is to convert cume to fans. After all, fans have infinitely more value in time spent listening. Stations spend a lot of time figuring out a strategy, but what if it is a waste of time? What if the key to winning fans is based on chaos theory?
This article explores an interesting concept of how to convert cume to fans. including:
- How chaos theory works.
- The possibility of chaos theory applying to radio programming.
- 3 ways stations can convert cume to fans.