I was working with a new morning show consisting of a very intelligent, polished, and accomplished entertainer with little radio experience and a host learning how to transition from DJ to personality. The show had great potential. The key to success, at least short-term, was applying storytelling skills. It would depend on the DJ’s ability to get the most from his new co-host. This was when I learned the value of customized feedback.

This article teaches coaches and programmers how to provide customized feedback. Including: 

  • Why is customized feedback important?
  • How individual feedback connects with talent.
  • The key to making this approach work.
  • The magic question that works every time.

Customized Feedback


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