One-stop shopping for tools to help radio program directors.
Perfect Music Rotations Worksheet
Use this spreadsheet to identify perfect song rotations when setting up a music scheduling system. For details on how to use it, go here.
Christmas Songs Safe List
A list of researched Christmas songs (2019) that are safe for most stations to program.
Ratings Tracking Tool
A great tool for keeping track of the station or show ratings over a long period of time. For details on how to use this form, go here.
How Much Do Listeners Really Tune In?
The audience listens far less than you think. Get this infographic, print it, and keep it in front of you at all times to remind you how to program your station or show. For details, go here.
The Lifetime Value of A Fan
This calculator will show exactly how much the most important listeners are worth to a radio station. For details on how to use it, go here.
Audience Persona Worksheet/Template
Use this form to build a target audience persona, as detailed in the seminar on-demand here.
Air Check Transcript Form
This Word document can be used to transcribe and analyze exactly how a show performs a break using the aircheck transcript technique described here.
INFORMATION & NEWS
News Story Programming Template
Use this guide to schedule stories in a newscast or entertainment feature to enhance variety and keep each episode fresh. For details on how to use it, go here.
Target Era Calculator
A terrific tool to find the most valuable years for content and music features. For details on how to use it, go here.
Personality Success Path
Get this infographic that summarizes the five stages of air personality growth, as explained in detail here.