Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners each day, with a different storyline. Each day, you’re looking for a listener who has never been kissed. It makes for a great Valentine’s Day promotion because there’s such a unique storyline!

In this article, I share how to execute Never Been Kissed, a terrific promotion for Valentine’s Day or anytime. Including:

  • Details about the promotion on the air.
  • How to theme the campaign for multiple days in the week. 
  • Important details and variations for best results.

How To Execute Never Been Kissed


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