
What the Cluck is a wacky feature that probably won’t work for you. It doesn’t work for many. But if it does, it can be a tremendous asset. This is a good example of a feature that is uniquely built around the personality brand of the hosts that created it.
There are thousands of possible features. Some will be more appropriate for your show than others. But the best features are the ones that are completely original to your personality. That’s why What The Cluck is so strong for this station.
It’s fairly easy to do, but does take some time to get it right.