Prank Calls

Prank Call Example: Will You Lie For Me

3 min read

By Tracy Johnson

Prank calls appeal to many types of listeners and can become an effective feature that drives rating success. Will You Lie For Me is a feature with the benefits of prank calls but without the pressure of coming up with a fresh concept each time. Plus, it’s a different approach that is probably not being done in your market.

Will You Lie For Me

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here

Download: Horizontal Recycling Log

Horizontal recycling is a core part of a solid recycling schedule for programmers and air personalities. To make it easier,…

How To Build Your Own Voice Actor Network Without Writing Checks

Radio stations are stuck in a quiet but growing bind. Features like Second Date Update, Group Therapy, and prank calls…

Ratings Strategy: Don’t Worry About Burnout. Worry About Burn-In.

How would you like to build a long-term ratings strategy that grows your audience share by 70%? That sentence has…

Recycling: The One Hour Radio show

Every strategy in the recycling section rests on a single foundational premise: You cannot produce “A” level content at the…

Managing Questions About Voice Actors

Some personalities avoid voice actors for the worst possible reason. Not because the segments don’t work, but because they don’t…

Show Prep Technique: Pollify The Topic

The single fastest way to turn a flat phone topic into a segment listeners can’t leave is to pollify the…

The 13-Minute Disappearing Act: You Must Increase Show Presence

An Easy System to Archive Content

It happens all the time. A listener wants a copy of a segment from two weeks ago. Or a client…

Horizontal Recycling: The Day To Day Framework

Horizontal recycling is the practice of carrying content across time slots and days rather than airing it once and moving…

6 Ways to Win a Programming Battle With A Direct Competitor

It’s normal to freak out a little when a new station, personality, or show signs on. The radio pie is…

Fill Your Phone Lines Seminar 1: Nobody Calls

It’s not unusual to hear a personality or programmer complain that “Nobody Calls.” It’s harder than ever to inspire listeners…

Manufactured Reality: The Case for Voice Actors

Fair warning before you go any further. If you believe the callers on great radio shows are all spontaneous strangers…

Fill Your Phone Lines Seminar 2: Make It Ring

Seminar 2 in the Fill Your Phone Lines series is a practical yet innovative approach to fixing the “Nobody Calls”…

Fill Your Phone Lines Seminar 3: Get Great Calls

Filling Your Phone Lines is a great thing, but you don’t just want more call volume. Your goal is to…

Fill Your Phone Lines Seminar 4: Programming Phone Calls

Now that you understand how to attract more calls (Seminars 1 and 2 in Fill Your Phone Lines), and you…

Download: Listener Content Archive Log

Archiving listener phone calls and contributions is a great idea, but it can be chaotic if you don’t have a…

Download: The Topic Spider Worksheet

The Topic Spider Worksheet is a convenient tool to help in the show prep brainstorming process. Use it to map…

Ready to level up your radio career?

Get access to thousands of articles, features, games, seminars, and expert advice from Tracy Johnson and the Insiders team.

Join Now