Radio stations have a tremendous advantage over most businesses. There is a large audience willing to provide feedback if asked properly. Harvest that resource to get free audience research.

This article is about how to get free audience research. Including:

  • The type of data and information you can gather.
  • What you can learn for programming, sales, and promotions.
  • How to create questionnaires that produce actionable data.
  • The step-by-step process to design your own survey.
  • Three important best practices tips.

How to Get Free Audience Research


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