Bracket promotions are wildly successful for radio stations because it turns topics with many possible outcomes into a fun competition that builds intrigue and suspense as it gets closer to an ultimate winner. This Halloween Candy Bracket promotion is one of the best!

You’re probably familiar with the concept because bracket games are top-rated each spring when the NCAA basketball tournament occurs. But why only do it once a year? Here’s how to do it for a Halloween promotion.

Halloween Candy Bracket Promotion

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