There’s no shortage of current events that get people fired up. There’s always a sensitive topic being discussed and debated on all platforms, and sensitive people are ready to cancel anyone they disagree with. So, what’s a radio personality to do? Say nothing and risk being irrelevant? Or dive in and risk becoming the next viral takedown? It takes a special skill to handle controversial topics.
You can talk about sensitive, polarizing topics on the air. But only if you understand how to engage in the controversy without becoming part of it.
