You’ve crafted a great question. You’ve framed each caller to sound amazing. Now it’s time to activate the final power move in your phone topic strategy: Use the callers you haven’t put on yet… to keep people listening. This is a seldom-used teasing tactic that can pay off over and over. Each phone call is a programming tool. Each story is promotable. Here’s how to tease upcoming calls to extend interest and lead listeners to more TSL.
Turn Callers Into Cliffhangers: How to Tease Upcoming Calls and Keep Listeners Glued