Feature: I Can Top That
Here's a simple way to get listeners excited about ordinary phone topics, drive more participation, and build suspense. It's almost like a magic trick to cause the phone to ring. It's called I can top...
Music Feature: The Perfect 10
Here's a terrific feature or promotion for any radio station that relies on a deep library. It gets listeners involved, is interactive, and can add interest to an otherwise stale library. It's called The...
A Radio Show’s Version Of Mean Tweets
One of Jimmy Kimmel's most popular features is Mean Tweets. It's funny, endearing, and shows that Jimmy doesn't take himself too seriously. Radio shows can create a version of this feature.
In this article, I...
Game: Make Us Say Wow
This has been around for a while, but it works every time. Make Us Say Wow is a fun game, and an easy way to get interesting stories from listeners.
In this article, I explain...
Feature: Good News
One of the reasons listeners tune in to the radio is to escape from everyday life and hear something that makes them feel good. This is particularly true in times of stress. So a...
Game: The Letter Game
The Letter Game is so simple, many shows will pass right over it. But the reason it works is because it's so simple.
This article explains how to play The Letter Game. Including:
How to...
Feature: Dumb Debates (Dumbates)
This is a fun feature that works as a segment-filler or could actually take over several breaks on a radio show. Dumb Debates, shortened to Dumbates is addictive. It's one of those talkable discussions...
Relationship Feature: Make Up For Your Mess Up
Make Up For Your Mess Up is a great feature that can fit many station formats, ranging from edgy rock to safe, family stations like Contemporary Christian or AC.
In this article, I explain why...
Feature: Stupid of the Week
A lot of shows use wacky news stories as content on a regular basis. Sometimes it’s a kicker story at the end of an information segment. Or maybe there’s a daily stand alone feature...
Weekly Feature: The Week That Was
Here's a clever weekly feature to consider. Most stations/personalities can do this by investing time in preparation and a little rap skill. The Week That Was can make the show more relevant because it...
Brainstorming Tips To Find Personal Stories
One of the best ways for listeners to get closer to a radio personality is through telling personal stories. Getting a glimpse inside the...
