7 Steps to Jump Start Social Media
Raise your right hand and repeat after me: “I will take my social media presence seriously. Beginning now. It’s not…
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8 Dos and Don’ts when Using Hashtags
You probably have never heard of Chris Messina, the man who changed the way we use Social Media. In 2007,…
4 Keys to Producing Videos That Get Attention
Online video is a proven method of extending a personality brand to reach new listeners. But man, there’s a lot…
4 Coaching Tips to Help Talent Tell Better Personal Stories
A priority for air personalities should be an intense focus to create unique, original content from their personal lives through observation and storytelling.…
6 Takeaways From the Ice Bucket Challenge
You saw it, remember it and probably participated in it. The ALS Ice Bucket Challenge was a worldwide phenomena, earning…
The Most Important Thing On Social Media Is Response
Everyone thinks they’re a social media expert. And maybe you are, mostly because being an expert in this ever-changing world is…
Every Personality Needs These 3 Promotion Tools
Personalities are often frustrated with what they perceive as a lack of commitment and promotion support from management. It’s common…
5 Keys To An Online Giveaway
Sweepstakes, contests and online giveaways are increasingly popular among marketers competing for attention of their social media audience, and their radio…
How A Radio Segment Goes Viral: 90 MILLION Views
If you know anyone who claims radio is dead and air personalities don’t influence their audience, point them to this…