In most markets, some station is hosting a Jingle Ball promotion. It’s usually a concert, and often becomes a big event. But here’s a fun twist for a radio show. How about Jingle Bail?
In this article, I’ll share a fun stunt-like tactic that can work with many causes and ideas, including:
- How to create drama and anticipation for a fundraiser by setting a goal.
- An idea for generating a storyline that allows personalities to get in the center of the event.
- Execution ideas to make Jingle Bail work.