Local TV coverage for radio is a good thing. While television viewing may be on the decline, local television still reaches a startling number of radio listeners. So doesn’t it make sense to get on TV? It all starts with building a relationship.
Television news directors, producers and assignment editors are just as stressed as radio folks. So being a reliable source they can go to is a great tool for them. But why would they choose your station or show? Because they know you personally.
Here’s how to make that happen.