Brand names are an important decision. Companies spend millions of dollars to get it right. But when naming a radio show, how do broadcasters select the best name? Will it be Zippy and Peppy in the Morning? The Dawn Patrol? The Breakfast Flakes? How about The Morning Zoo? Or simply The (Your Name Here) Show?
This article is how about naming a radio show. Including:
- How to dig deeper and find a name that is more interesting and less generic.
- Why the name of the show matters more than you think.
- The secret of using phonemes to find a catchy name.
- Brainstorming original ideas for naming a radio show.