First, stop calling them interviews. Okay, they are interviews. But the word creates a sort of stigma that conjures all kinds of negative thoughts. When personalities think they’re conducting an interview, they tend to go into journalist mode. The list of questions is ready and they fire them off one after another. And they get predictable (boring) responses. So don’t think of it as an interview. Think of it as a conversation with an interesting guest. This will help ensure greater interview success.
This article includes tips on how to ensure greater interviews success. Including:
- How to establish trust with the guest.
- How to ask proper questions.
- The most important tip: never interrupt.
- Should you push back to probe for a greater reaction?