Powerful Language

Ask The Experts Question: Personalities vs the Playlist

Question for Ask The Experts: I’m on a music station, and it’s like the songs repeat day after day. It’s just not interesting enough to be excited about or interact with. It’s painful for me and has to be the same for listeners. He writes:

If I’m going to put in the work to come up with fresh ideas, shouldn’t the PD programming the music also keep things moving with the playlist? How can I hold an audience when the music is boring? I want to take this up with the PD and Consultant without creating a problem, so how can I approach it? I challenged the PD about music a few years ago, and it got nasty.

Answer:  It’s not surprising that the conversation about music on your show was tense. Here’s what you need to keep in mind.

Personalities Vs. The Playlist

Ready to level up your radio career?

Get access to thousands of articles, features, games, seminars, and expert advice from Tracy Johnson and the Insiders team.

0:00
0:00