Saturday, May 30, 2020

How To Organize Your Show Using Trello App

Radio shows sound better when there’s a plan. Everyone needs a daily road map to stay organized. It's important on every show, but especially if there are multiple personalities in the cast. And here's...

Feature: I Can’t Take it Anymore

People love to complain, especially about other people. Don't believe that? Check your social media feeds. I Can't Take It Anymore is a feature that can fit many formats, from male targeted stations (rock,...

Quick, Easy Ways to Test Hooks And Teases

A headline on an online post is designed to cause users to take action. If it's not provocative enough to earn a click, the publisher won't win engagement. That's why successful online sites go...

Improv Games That Will Improve Your Performance

Anyone who has performed with a team of improvisational actors will appreciate the timing and skill required to respond spontaneously in the moment. The good groups work as a team to take advantage of...

How To Create Listener Testimonials That Work

I’ll start by saying I LOVE listener and celebrity testimonials on the air. Nothing sells a brand better than a sincere, well produced story from a passionate listener or a credible celebrity. Their recommendation...

Introduction to Recycling Content

One of the most frequently asked questions is whether to repeat the best content or create new material for each break. The follow up question is, if so, how often? The answer is Yes, and...

Features: Important Building Block For Your Show

You probably agree that having an audience fall in love with you as a personality is a good thing. If you don't agree with that, stop reading now. You're wasting your time. But you...

Promoting Interviews On Social Media

Most celebrity interviews are weak and should either should not have been aired or severely edited. We can fix that by improving techniques. But once you have a strong interview, you can get more...

Feature: (Your Show) Weather Kid

Three things on the radio are certain. Well, more than that, but these three things are relevant to the Weather Kid feature: 1) On most stations, listeners count on their radio stations to deliver a weather forecast....

Eliminate Qualified Statements For More Personality Power

An important trait for air talent brings is the ability to tell personal stories. This can separate a show from competitors by guaranteeing every break will be unique, original content. It also is the...

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Listen and Respond: The Spirit Of Improv and Personality Radio

What is the most important trait of an air personality? The answer: It's being likable. Genuinely likable. A spirit of likability transcends everything else....