Wednesday, October 5, 2022

5 Star Personality Brand Step By Step

Build a 5 Star Personality Brand for any radio personality by following the step by step process outlined here. https://tracyjohnson.kartra.com/page/embed/tqNKwT3mgJ9c

5 Rules of Personality Branding

Building a 5 Star Personality Brand is a critical step for radio talent to develop a brand. It's a guide to identifying real traits that can turn into a well-defined brand on the air....

How To Use Your Personality Profile

You've gone through the exercise of building a 5- Star Personality Brand Profile. There's a perfect character map. Now what? Don't just stuff it in a folder and file it away as if the...

A Fast Way to Help Find Your On-Air Character Voice

Before a radio personality can be known for something, she must know herself. And knowing yourself on the air demands a clear picture of your personality brand. To build a strong personality brand, you...

Personalities: How To Excel At Being You

Everyone is blessed with talent, ideas and unique abilities. Everyone. There are no exceptions. Those that leverage talent become great. Those that don’t fall short of their potential. What’s the difference between being special...

How To Use Banter In Personality Branding

One of the concepts we discuss often with clients is the ability to reveal character through banter, without becoming self-absorbed. That's a tricky balance, and most of the time, air talent has difficulty finding...

Shocking Advice: Don’t Be Real On the Air

It seems that every air personality makes the claim that they are real on the air, but they don't know what that means. Being real doesn't mean they have an authentic personality brand. Here's some shocking advice: Don't be...

7 Little-Known Things That Impact Your Personality Brand

When it comes to things that impact your personality brand, we tend to think about the obvious. Like how we sound on the air. Or if the mic processing gives our voice depth. And of...

Build a 5-Star Personality Brand Seminar on Demand

Excelling as a radio personality starts with finding your personal character voice. This seminar shows you exactly how to do it. This is the action-packed step-by-step process of how to build a 5-star personality brand...

5 Star Personality Brand Seminar Tools

Here are the tools for building a 5 Star Character Brand profile. For a step  by step guide through the process, start here: Character Profile Talent Questionnaire Provide a copy of this document to each personality...

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