Wednesday, October 28, 2020

Exaggeration is a Key to a Great Story

One of the most important skills in radio is the ability to tell stories. Do you want to be a great storyteller? Then it's time to embrace a skill that would embarrass mom. Exaggeration. There...

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Promotion: Father and Daughter Reunion

Jeff & Jer did the best Father's Day promotion I've ever heard, creating a father and daughter reunion on the air. The promotion can...