Saturday, August 24, 2019

Feature: What Are You Doing At The Courthouse

What Are You Doing At the Courthouse is a terrific feature. It's similar to the On the Street feature, but with a more precise and confined content container. The concept is so easy to execute,...

Feature: The Phone Jibba

If a radio show can be known for just one thing, what would you choose? It's a pretty easy answer. Research proves making listeners laugh is the most valuable attribute of all characteristics on...

Feature: Second Date Update

Second Date Update is one of the strongest relationship features you can put on your show. It makes a great content container to tell a story, and can become your One Thing feature that you...

Feature: Breakfast Kids

For the right station, Breakfast Kids is absolutely gold on the air. If you target adult women, you should be doing it at least once a week. As you library of content builds, you can...

Feature: Ask Alexa

Ask Alexa is a hilarious daily feature that adds one of the most important elements to any radio show: Humor. Research proves that being funny and making the audience laugh are the most important attributes...

Game: Thousand Dollar Minute

The Thousand Dollar Minute is absolutely, positively, one of the best games you can play on the radio. It's sticky, drives tune in and won't break your budget. It's such a strong feature that many shows...

Feature: The One That Got Away

The One That Got Away is a compelling relationship feature that connects with listeners emotionally because nearly everyone has a nagging curiosity of what could have been possible if they had made different decisions...

Relationship Feature: Deal Breakers

This relationship feature is effective in activating the audience to participate in a story. Deal Breakers works well for ensemble casts and can be great for solo shows as well. The story plays out through...

Your Show Book Of Records

The Book Of Records is a compelling Content Container to hold otherwise disconnected phone topics. And it can also be a creative way to execute the Is Anyone Listening Who feature. Call it the (Your Station/Show) Book Of...

Feature: Good News

One of the reasons listeners tune in to radio is to escape from everyday life and hear something that makes them feel good. So a Good News feature makes sense. Why does it work? You...

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