Friday, June 25, 2021

Weekly Feature: The Week That Was

Here's a clever weekly feature to consider. Most stations/personalities can do this by investing time in preparation and a little rap skill. The Week That Was can make the show more relevant because it...

Feature: Tough Love Starring Siri and Alexa

Creating a radio show that is truly funny is hard. Especially being uniquely, organically funny consistently. If you have that, you have the #1 ingredient for successful, sustainable success on the air. Fortunately, here's...

Feature: My Kind of Crazy

My Kind of Crazy is a good feature to bring out on a regular basis. It works as a weekly event or can just be in the portfolio of ideas that can be used...

Feature: The Look Book

If your station targets younger women, or any female demographic, a style and fashion feature could make sense. Especially if you have a high profile personality that can connect with the audience. The Look...

Relationship Feature: Dump Them Date Me

Dump Them Date Me is a relationship feature with a twist. It follows the winning formula of luring the audience into investing in a dramatic story. And it stretches across two breaks (or more)....

Feature: Theme Weeks

Special programming works. It’s promotable and stands out. It's well, special. In an over-communicated world filled with competition for attention, bundling content in an easily understood package is a great strategy. For radio personalities,...

Feature: The One That Got Away

The One That Got Away is a compelling relationship feature that connects with listeners emotionally because nearly everyone has a nagging curiosity of what could have been possible if they had made different decisions...

Feature: The Daily Hack

The Daily Hack is an easy feature almost any personality can use. It works for solo shows or multiple-cast personality shows. This article includes details of how to execute this feature idea. Including: Step-by-step instructions...

Prank Calls: Can I Spend The Night

Prank calls are a great way to engage the audience. Clever, funny jokes are are one of the best ways to add a sense of humor to a show. For many shows, the prank...

Feature: The Topic Train

Climb on board, but be careful and be forewarned—The Topic Train is not for everyone! Elvis Duran does a great job wit hit, but It takes unique skills to make it work. The Topic Train deliberately...

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