Friday, June 25, 2021

Feature: Forgive and Forget

Listeners love stories. They are enthusiastically attracted to stories about others if the story is presented with suspense. That's the "S" in my GIFS system of radio show performance. Here’s a fresh relationship Feature...

Feature: Love Letters

It takes a special personality to pull this off. but if you have an opinionated, yet charming, and preferably female, talent, Love Letters is a great feature. It can work for Valentine's Day if you don't want...

Feature: Hometown Heroes

Hometown Heroes is a campaign that delivers great stories on the air. And, if you promote it properly, you'll add to your profile in the community. In this article, I explain how to execute Hometown...

Game: The 5-Headed Beast

This game can be played as a one-time contest or weekly feature. The 5 Headed Beast is a play-along game that challenges listeners to answer five difficult trivia questions to win. This article includes details...

Feature: Shoes Day

Shoes Day is a great feature if you target women. The simple explanation is that a female talent shows off a new pair of shoes each week on the air and online. But there...

Feature: Group Therapy

Other People's Problems is great content for telling stories and involving listeners. Group Therapy is a branded feature concept that takes advantage of that interest. This article explains how to execute and promote Group Therapy....

Feature: My Psychic Powers

Here's a great way to cause talk over multiple days. Demonstrate your psychic powers and amaze your co-hosts and listeners. This can be done anytime, or even become a recurring segment. This article includes details...

Feature: Not My Finest Moment

Is there a situation that you look back at and are really embarrassed by your behavior? That's Not My Finest Moment. It can be a small thing (make it into something big) or a...

Feature: Men are Scum

Men are Scum can be a great weekly relationship feature, especially if you target women. Well, actually, only if you target women! Stations targeting men should probably stay away from this one. The feature gets into...

Feature: Rumor of the Week

The Rumor of the Week is a feature that can get listeners to start talking about your show by starting a rumor. With the publicity of Fake News, false information distributed on social...

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Prank Calls: Types of Prank Calls

So you've decide prank calls are a good idea and are launching a new feature. Congratulations! Now, decide what types of prank calls will...