Friday, July 20, 2018

Feature: Million Dollar Dilemma

The Million Dollar Dilemma can lead to phone calls from listeners and generate conversation that helps with character definition. It's an updated version of Would You Rather, with an interesting twist of adding big...

Feature: 3 Song Showdown

The 3-song Showdown is a fun feature to play in a multi-personality show, as it can bring out passion in the players. But solo shows do it, too. You just have to find a...

Feature: Is Anyone Listening Who…

A lot of stations do the feature: Is Anyone Listening Who..., but it's a classic way to use those oddball human interest stories in the news and solicit interesting listener stories. The features is a...

Feature: Will You Lie For Me

Prank calls have great appeal for your audience, and can become a fusion-force tune-in appointment that drives your ratings success. But you have to have enough ideas to sustain them. And that can be...

Feature: Facebook Fights

Facebook is, as you know, a source for just about any type of conversation and content. There's no shortage on opinions and drama, and if you look for it, it's easy to find a...

Feature Cyber Bully Day

In the spirit of Jimmy Kimmel's Mean Tweets, Cyber Bully Day is an idea that positions your Character brand as self-deprecating as it calls attention to your confidence and individual personality traits. It's best for rock stations...

Feature: Rumor of the Week

The Rumor of the Week is a feature that can get viral buzz, and cause listeners to start talking about you and your show. With the publicity of Fake News, false information distributed...

Feature: Bored or On Board?

The great thing about Bored or On Board is that it creates a platform for air talent to present relevant content and topics quickly. You can execute this feature as a self-contained show feature...

Feature: Love em Or Leave em

Love em or Leave em is a relationship feature that requires an outcome. It creates a serial story that listeners can follow to conclusion. The feature works anytime, and can be either a weekly feature...

Prank Calls: Talk To (Celebrity)

Talk To is a type of prank call that subjects an unknowing "victim" to talk to recordings of a famous person. It was popular when sound boards started popping up online, but you can still use...

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Promotion: The Fugitive

One of the greatest promotions for building word of mouth and adding a story to your radio station, "The Fugitive" has been launched under...