Laughing Makes Everything Funnier
Have you ever wondered why most television situation comedies use a live studio audience or laugh tracks? There are several reasons. But the biggest reason is that laughing makes everything funnier.
In this article, I...
Mark Twain Helps You Learn To Be Funny
White-haired Samuel Clemens was recognized for his power of celebrity and personality in establishing and spreading his brand. He was just an author with a down-home brand image. And he may be the key...
The Most Important Characteristic for Radio: Be Funny
Funny radio shows win. Analyze morning radio ratings for virtually any market and the top performers almost always are a show built around making listeners laugh. But did you ever wonder how important it...
You Don’t Have to Be Funny to Have a Funny Show
Nothing beats funny on the air. That's a fact. It's proven. But funny is an odd thing. You don’t have to have a funny line to be funny. And you don't have to be...
4 Ways to Be Funnier on Air
In research, listeners almost always respond that "a show that's funny" is the #1 trait they want from radio personalities. So it stands to reason that if you're funnier on air, you'll develop more fans.
In this...
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Feature: The Look Book
If your station targets younger women, or any female demographic, a style and fashion feature could make sense. The Look Book may be just...