Tuesday, January 21, 2020

It’s All About The Hook Seminar on Demand

The first step in storytelling is the most important. It's the hook! Discover the power of a great opening line, and how a strong hook can add up to five times the engagement for any break...

This Simple Adjustment Makes External Hooks

What's the difference in a break that fails and one that succeeds? We know from research that breaks have to start fast if they're to have any chance. that's the 7 second challenge. Yet...

How a Compelling Hook Inspires Curiosity

The difference in being ignored on the air and actually being heard is often a small thing. Even the greatest content or story is wasted if the audience has tuned out. And the difference...

8 Emotions To Target In The Hook

Everyone is aware that attention is at a premium. You have 7 seconds to hook the audience and get them interested. But even if the hook is interesting, it doesn't mean they'll be compelled...

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Tracy Johnson’s Complete Online Class Teaches You To Become A Radio Superstar.

Daily curated show prep for just 41 cents a day.

Feature: The Secret Phrase

The Secret Phrase is one method of turning service information (traffic, weather, news) into an entertaining segment by making it a game. It helps if...