Holiday Features and Games

Nearly every city has a musician that is skilled at writing and performing songs quickly. Find them and have them on your show to show off those skills so listeners can create a custom...

Special programming works because it’s promotable and stands out above and beyond the ordinary. It's well, special. In an over-communicated world filled with competition for attention, bundling content in an easily understood package is...

Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners. The key to success is an interesting storyline. Look for a listener who has never had...

Games are one of the best types of segments to keep listeners engaged. It's not about the prize, but the play-along factor. And here is a great holiday game! What's that Ho Ho Ho...

All Christmas stations do well with rating services, but the Personal Playlist feature can extend warm holiday feelings beyond the music by encouraging the audience to have a personal stake in choosing the music. This...

Are You Christmas Smart game is a fun trivia game that is easy to play. Play it every day in December leading up to Christmas or make it a Christmas Smart week-long feature. Some...

Here's a great idea for shows that are not playing All-Christmas music or aren't able to execute a major promotion like this, but want to reflect the mood and feeling of the holidays. We...

What's That Show would work anytime. Some stations make it a recurring game about pop culture movies and TV shows, but it is a perfect fit for the Christmas season. This article is about how...

Collaboration is a powerful brainstorming technique to discover personal stories to use on the air. Many shows are amazed at how much content can come from their own lives and experiences. The trick is...

This is a classic segment that works for many shows and formats. Scared Straight By Santa invites listeners to call (or apply online) with stories about kids who are driving them crazy right now...