Feature: The Custom Song
Nearly every city has a musician that is skilled at writing and performing songs quickly. Find them and have them on your show to show off those skills so listeners can create a custom...
Feature: Theme Weeks
Special programming works because it’s promotable and stands out above and beyond the ordinary. It's well, special. In an over-communicated world filled with competition for attention, bundling content in an easily understood package is...
Feature: Never Been Kissed
Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners. The key to success is an interesting storyline. Look for a listener who has never had...
Feature: Confess Your Crush
Confess Your Crush is a strong relationship feature with a more positive spin than Second Date Update or War Of the Roses. Yet, if executed properly, it can deliver the same suspense and interest.
In...
Feature: Love em Or Leave em
Love em or Leave em is a strong relationship feature, but isn't as popular as some. The difference is that this feature requires an outcome. It creates a serial story that listeners can follow...
Relationship Feature: Make Up For Your Mess Up
Make Up For Your Mess Up is a great feature that can fit many station formats, ranging from edgy rock to safe, family stations like Contemporary Christian or AC.
In this article, I explain why...
Relationship Feature: Dump Them Date Me
Dump Them Date Me is a relationship feature with a twist. It follows the winning formula of luring the audience into investing in a dramatic story. And it stretches across two breaks (or more)....
Feature: The One That Got Away
The One That Got Away is a compelling relationship feature that connects with listeners emotionally because nearly everyone has a nagging curiosity of what could have been possible if they had made different decisions...
Feature: Love Letters
It takes a special personality to pull this off. but if there is an opinionated, yet charming (and preferably female) personality on the show, Love Letters is a great weekly feature.
This article explains how...
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