Feature: Never Been Kissed
Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners. The key to success is an interesting storyline. Look for a listener who has never had...
Feature: The Panic Button
The Panic Button is a great way to showcase listener stories on a personality-based show. Use this content container to showcase dilemmas and situations on a regular (daily, weekly) or once-in-a-while basis.
This article explains...
Feature: Confess Your Crush
Confess Your Crush is a strong relationship feature with a more positive spin than Second Date Update or War Of the Roses. Yet, if executed properly, it can deliver the same suspense and interest.
In...
Feature: Forgive and Forget
Listeners love stories if the story is presented with suspense. (Note: Stories are the "S" in my GIFS system of successful radio show performance). Forgive and Forget is a fresh relationship feature with endless...
Feature: Love em Or Leave em
Love em or Leave em is a strong relationship feature, but isn't as popular as some. The difference is that this feature requires an outcome. It creates a serial story that listeners can follow...
Feature: What’s Your Next Move
Relationship features like Group Therapy and Second Date Update are highly popular, but sometimes shows want the drama that comes with these segments with the flexibility to include situations beyond relationships. That's where What's...
Relationship Feature: Make Up For Your Mess Up
Make Up For Your Mess Up is a great feature that can fit many station formats, ranging from edgy rock to safe, family stations like Contemporary Christian or AC.
In this article, I explain why...
Relationship Feature: Dump Them Date Me
Dump Them Date Me is a relationship feature with a twist. It follows the winning formula of luring the audience into investing in a dramatic story. And it stretches across two breaks (or more)....
Feature: The One That Got Away
The One That Got Away is a compelling relationship feature that connects with listeners emotionally because nearly everyone has a nagging curiosity of what could have been possible if they had made different decisions...
Feature: Group Therapy
Other People's Problems is great content for telling stories and involving listeners. Group Therapy is a branded feature concept that takes advantage of that interest.
This article explains how to execute and promote Group Therapy....
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