Feature: Behind The Music
Storytelling is a key to personality success, but many shows have a hard time mastering original, organic stories. That's particularly true when it comes to telling personal stories for shows in Stage 1 or...
Feature: Long Distance Dedication
You've probably heard of Casey Kasem. One of the highlights of his Weekly Top 40 show was the Long Distance Dedication. It's a charming, relatable feature that allowed Casey to tell a story. The...
Feature: Never Been Kissed
Never Been Kissed can be a one-day feature or a week-long promotion that fulfills a goal for listeners. The key to success is an interesting storyline. Look for a listener who has never had...
Feature: The Panic Button
The Panic Button is a great way to showcase listener stories on a personality-based show. Use this content container to showcase dilemmas and situations on a regular (daily, weekly) or once-in-a-while basis.
This article explains...
Feature: What’s The Situation
What's The Situation is a fun, interactive feature that connects listeners to stories happening in pop culture while shining a spotlight on the personalities.
This article is about how to execute What's The Situation. Including:
...
Feature: Confess Your Crush
Confess Your Crush is a strong relationship feature with a more positive spin than Second Date Update or War Of the Roses. Yet, if executed properly, it can deliver the same suspense and interest.
In...
Feature: Forgive and Forget
Listeners love stories if the story is presented with suspense. (Note: Stories are the "S" in my GIFS system of successful radio show performance). Forgive and Forget is a fresh relationship feature with endless...
Feature: Love em Or Leave em
Love em or Leave em is a strong relationship feature, but isn't as popular as some. The difference is that this feature requires an outcome. It creates a serial story that listeners can follow...
Feature: Hometown Heroes
Hometown Heroes is a campaign that delivers great stories on the air and increases the station profile in the community. Plus, advertisers and sponsors love it.
This article explains how to execute a Hometown Heroes...
Feature: What’s Your Next Move
Relationship features like Group Therapy and Second Date Update are highly popular, but sometimes shows want the drama that comes with these segments with the flexibility to include situations beyond relationships. That's where What's...
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