Friday, November 27, 2020

Use These 10 Can’t Miss Interview Questions

The #1 question about conducting interviews on the radio is how to construct questions that open the conversation to reveal more of the guest. That's an art. But to point you in the right...

Add Will They Or Won’t They To Interviews

Interviewing guests is hard. Really hard. Unless you're really good with guests, interviews can be deadly. But Will They Or Won't They is a technique that can add interest to interview segments by involving...

Promoting Interviews On Social Media

Most celebrity interviews are weak and should either should not have been aired or severely edited. We can fix that by improving techniques. But once you have a strong interview, you can get more...

Surprising Questions To Use In (Almost) Any Interview

The biggest reason some interviews with guests are boring is because the questions are predictable. The guest has heard (and answered) them a million times, and listeners have heard (and usually don’t care) about the...

Interview Technique: Mirroring

Interviewing is a hard skill to master. Most personalities have never been trained in the art of interview techniques, which is a shame because everyone can be much better at interacting with guests. The...

Interview Fails From Great Interviewers Who Should Know Better

Conducting a good interview is hard. Ask anyone, especially programmers who claim they can pretty much watch meters leaving the station when a personality launches an interview. But great interviews are magnetic stories that...

Interview Technique: Labeling

Labeling is a powerful interview technique. It's a little trickier than mirroring, but equally effective. Instead of repetition, labeling uses intuition to make a connection and encourage more details. It's a great way to...

Should You Have Them On? The Radio Interview Guest Test

It's become an accepted programming "rule" that guest interviews are death on the air. Celebrate! Hearing fewer guests and C-list celebrities on the air is addition by subtraction. But the problem is, most programmers are...

9 Secrets to Great Radio Interviews

Most radio shows really aren’t very good at interviews. In fact, interviews are often ratings death. Even celebrity interviews. Choosing the right guests is a great start, of course. But even with the right...

7 Ways To Get More Value From Local Interviews

Local interviews can be a great way for your show stand out from voice-tracked or satellite-delivered national radio shows. With the right guest, you have the potential of adding entertainment value to the show while endearing...

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Use This Mother’s Day Song

You need to use this Mother’s Day song on your show. It works for virtually any station in any format if you set it...