Saturday, March 6, 2021

Surprising Questions To Use In (Almost) Any Interview

The biggest reason some interviews with guests are boring is because the questions are predictable. The guest has heard (and answered) them a million times, and listeners have heard (and usually don’t care) about the...

5 Fast, Easy Ways to Improve Interview Skills

Some personalities are naturally good interviewers. Others are horrible, and no matter how much they work at it, they just don't seem to get it right. After all, just like in a relationship, you...

Promoting Interviews On Social Media

Most celebrity interviews are weak and should either should not have been aired or severely edited. We can fix that by improving techniques. But once you have a strong interview, you can get more...

Use This Checklist For Great In Studio Guests

Interviews can be terrific, or a nightmare, and the difference is usually making sure you're prepared well in advance. This is especially true for live in-studio guests. In this article, I share how to get...

7 Ways To Get More Value From Local Interviews

Local interviews can be a great way for your show stand out from voice-tracked or satellite-delivered national radio shows. With the right guest, you have the potential of adding entertainment value to the show while endearing...

Add Will They Or Won’t They To Interviews

Interviewing guests is hard. Really hard. Unless you're really good with guests, interviews can be deadly. But Will They Or Won't They is a technique that can add interest to interview segments by involving...

Interview Fails From Great Interviewers Who Should Know Better

Conducting a good interview is hard. Ask anyone, especially programmers who claim they can pretty much watch meters leaving the station when a personality launches an interview. But great interviews are magnetic stories that...

Interview Technique: Labeling

Labeling is a powerful interview technique. It's a little trickier than mirroring, but equally effective. Instead of repetition, labeling uses intuition to make a connection and encourage more details. It's a great way to...

Interview Technique: Mirroring

Interviewing is a hard skill to master. Most personalities have never been trained in the art of interview techniques, which is a shame because everyone can be much better at interacting with guests. The...

Keys to On Air Interview Success

First off, stop calling them interviews. Okay, they are interviews. But interview creates a sort of stigma that conjures all kinds of negative thoughts. When personalities think they're conducting an interview, they seem to...

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Why Do Radio Stunts?

Stunts are an easy and fast method of creating word of mouth, and if you do it right, you can generate viral spread beyond...