Thursday, September 16, 2021

Promoting Interviews On Social Media

Most celebrity interviews are weak and should either should not have been aired or severely edited. We can fix that by improving techniques. But once you have a strong interview, you can get more...

Use This Checklist For Great In Studio Guests

Interviews can be terrific, or a nightmare, and the difference is usually making sure you're prepared well in advance. This is especially true for live in-studio guests. In this article, I share how to get...

7 Ways To Get More Value From Local Interviews

Local interviews can be a great way for your show stand out from voice-tracked or satellite-delivered national radio shows. With the right guest, you have the potential of adding entertainment value to the show while endearing...

Add Will They Or Won’t They To Interviews

Interviewing guests is hard. Really hard. Unless you're really good with guests, interviews can be deadly. But Will They Or Won't They is a technique that can add interest to interview segments by involving...

Interview Fails From Great Interviewers Who Should Know Better

Conducting a good interview is hard. Ask anyone, especially programmers who claim they can pretty much watch meters leaving the station when a personality launches an interview. But great interviews are magnetic stories that...

Interview Technique: Labeling

Labeling is a powerful interview technique. It's a little trickier than mirroring, but equally effective. Instead of repetition, labeling uses intuition to make a connection and encourage more details. It's a great way to...

Interview Technique: Mirroring

Interviewing is a hard skill to master. Most personalities have never been trained in the art of interview techniques, which is a shame because everyone can be much better at interacting with guests. The...

Keys to On Air Interview Success

First off, stop calling them interviews. Okay, they are interviews. But interview creates a sort of stigma that conjures all kinds of negative thoughts. When personalities think they're conducting an interview, they seem to...

How To Ask Great Interview Questions

I once had a mentor that told me there was no such thing as a bad interview, only bad interviewers. There's truth in this statement. Once a good interview guest is identified, personalities should...

37 Amazing Questions For Amazing Interviews

Great interviews start with amazing questions. Many programmers downplay the value of interviews and guests on the radio. But that's short-sighted. This article explains how to write amazing questions for interviews, and includes 37 sample...

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Major Promotion: Stuff a Bus

Stuff a Bus is an interesting and unique way to generate donations for needy families (or the homeless) at Thanksgiving or Christmas. Invite listeners to donate...