Thursday, May 26, 2022

Personality Radio Guide To Dealing With Emergencies

It seems that a week rarely goes by without a tragedy in the world. Each affects audiences emotionally and personally. But we can prepare for how to deal with emergencies when they happen. In this...

Benchmark: Things We Got Wrong

Many shows can't figure out how to say goodbye. Things We Got Wrong is a concept to show you don't take yourself too seriously. It's a fun way to define the character for one or...

Winning Features And How To Use Them Seminar on Demand

James Corden has become an international celebrity by turning Carpool Karaoke into a pop culture sensation. His late-night TV talk show continues to grow because of the incredible reach of this one regular feature...

Dealing With Tragedy: Suicide and Depression

Many types of tragedies affect listeners. Radio stations can't plan for tragedies, but music stations can be prepared for artist and celebrity deaths. However, it's particularly challenging when a celebrity ends their life by...

Types of Teases: The Stack Tease

Imagine there are two stacks of prizes. You won a contest and have the choice of anything from either stack. But before choosing a prize, you must choose a stack. In this wonderful, scenario,...

Benchmark: Dice Decides

When there is a controversy, disagreement, bet, phone topic, or anything that involves more than one possible solution, Dice Decides can be the tie-breaker. This article explains how to execute Dice Decides on a personality...

Heartfelt Reactions to Tragedy Through Promotion

In difficult times, heartfelt reactions to tragedy can set personalities apart from anything else on the dial. In fact, it separates personality brands from any other medium. While everyone is talking about what happened,...

Types of Teases: Disguise Your Promo With A Content Tease

If listeners hear a promotion coming, the tease isn't clever enough. It hasn't been prepared properly. Teases aren't just promotion. And teases are more than commercials for upcoming content. They're actually content themselves. That's...

Benchmark: Numbering Your Listeners

If numbering your shows is a good idea, and it certainly can be, this is perfect for a new show or a new station. Numbering your listeners is like having a loyalty club that...

Types Of Teases: Audio Teases Drive Listening to Audio!

Before buying a car, you take it for a test drive. At the grocery store, they hand out samples of the latest taste-tempting sale item. And at the theater, there is a preview of...

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