Monday, September 26, 2022

Steps to Better Performance Through Word Economy

It seems as if some personalities believe adding words makes them sound better. Air personalities often complain about having a hard time making a point in a short period of time. Word economy is...

Resetting Content Is A Key Personality Skill

Fighting boredom is one of the most challenging things radio personalities face. In a way, it’s understandable. The only folks who hear 100% of the content created on a radio show are those performing...

Using Music Beds The Right Way

Many air personalities use music beds, but most shows do so without a strategic plan. Using music beds can enhance a break or it can be a distraction that gets in the way. And...

Taking Your Show From Good to Great Pt 1 Seminar on Demand

Watch this seminar to learn how to take that final step and become a significant, difference-making radio show. https://tracyjohnson.kartra.com/page/embed/cDIan1Qm5Ha4

The Passion Puzzle

As a radio performer, most personalities want to inspire a large fan base of raving fans. That leads to rating success, bonuses, and satisfaction in this amazing, wonderful business of radio. But how does...

The Art Of Conversations On a Solo Show

Who do personalities talk to on the air when they're all alone? There’s no co-host. No producer. No sidekick. Not even a laugh track that giggles at those clever one-liners. How can a personality...

Make Stories More Shareable By Branding Content

Each moment on the air is an opportunity to support and advance a radio personality's unique brand. That's common sense. But there's a layer you probably haven't thought of. It's branding content to spread...

How Long Talk Breaks Should Be

Finding the right combination of music and talk is a non-scientific task. Break length and music count are issues nearly every programmer wrestles with. How long talk breaks should be is one of the...

6 Sure-Fire Ways to Get Rid of On-Air Crutches

Okay, so this is, like, an article about, ah, all those, um, bad, uh, habits or on-air crutches that Dj's pick up, you know. Know what I mean? Fix these things and, like, you can...

Air Personality Power Hack: Eliminate Personal Pronouns

Here’s a little secret that works like a magic trick for radio personalities. At first, it may not make sense. But work with it and you will discover an amazing air personality trick. Eliminate...

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Promotions Download: News Story Programming Template

Programming information elements takes time and attention. This tool makes it easier to schedule stories and make each update exciting, fresh and different while...
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