Saturday, November 17, 2018

The Amazing Power of a Story Arc and Serial Content

Writers create stories around a formula that creates a story arc. The goal is to take the reader on a journey, leading therm from chapter to chapter with a compelling story. The process of creating...

Radio Personalities: How To Raise The Stakes In Breaks

Turning back time, the one thing many personalities would choose differently is building a solid background in theater. It may not be practical to start an acting career, but everyone can get involved with...

Using Music Beds The Right Way

Many air personalities use music beds in various ways, but most shows do so without a strategic plan or knowing exactly how to. Using music beds can be a great benefit to enhance air...

How To Ask Great Interview Questions

I once had a mentor that told me there was no such thing as a bad interview, only bad interviewers. There's truth in this statement. Once a good interview guest is identified, personalities should...

9 Sources Of Phone Calls You Can Count On

There's no doubt that it's more and more difficult to attract good phone callers on the radio today. But that doesn't mean it's impossible, nor is it hopeless. In fact, there are some awesome...

7 Ways to Power Breaks by Izeing Personality

One of the basic pillars of performance is relating to an audience on their terms. It's a sort of audio handshake that adds warmth and depth to every break. I call it izeing personality. There...

How to Stop Being Boring

Nobody wants to be boring. We want to be exciting, engaging and fun. We want to be the life of the party that commands attention. But yet, our lives are kind of boring to...

Use Voice Tracking to Make Good Shows Great

I love voice-tracked shows. Not all of them, of course. Not even most of them. I do love a few of them. But what I really love is the concept. The benefits of voice...

How Radio Personalities Can Hijack Audience Attention

In the past, scarcity drove radio usage. There wasn't that much to listen to. That was great news for radio broadcasters because it was easy to attract audiences. With fewer entertainment sources competing for...

You Don’t Have to Be Funny to Have a Funny Show

Nothing beats funny on the air. That's a fact. It's proven. But funny is an odd thing. You don’t have to have a funny line to be funny. And you don't have to be...

There are regular webinars for all Insiders members. Click below to reserve your spot now!