Funny On Air

One of the main points of the How To Be Funnier on the Radio seminar is the importance of crafting humor to fit the personality of each character on the show. Finding a personality's...

When radio personalities open up and are bold enough to be vulnerable, listeners are able to get to know them better. But many think that means they should simply make fun of themselves as...

Funny doesn’t follow a formula, but there are elements of a joke that contribute to successful humor. That goes for stand up comedy, a joke from a friend, or a segment on the radio....

Have you ever wondered why most television situation comedies use a live studio audience or laugh tracks? There are several reasons. But the biggest reason is that laughing makes everything funnier. In this article, I...

White-haired Samuel Clemens was recognized for his power of celebrity and personality in establishing and spreading his brand. He was just an author with a down-home brand image. And he may be the key...

Funny radio shows win. Analyze morning radio ratings for virtually any market and the top performers almost always are a show built around making listeners laugh. But did you ever wonder how important it...

Nothing beats funny on the air. That's a fact. It's proven. But funny is an odd thing. You don’t have to have a funny line to be funny. And you don't have to be...

In research, listeners almost always respond that "a show that's funny" is the #1 trait they want from radio personalities. So it stands to reason that you'll develop more fans if you can find ways...