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Performance Techniques

The Breaking News Syndrome: How to Get Attention for Segments

Media outlets have learned to use the power of Breaking News. Today, even the most ordinary stories are labeled as major events. In many cases, it's overdone to the point of being ignored. However,...

This Is the Most Powerful Word in Communication

Nobody likes it when someone talks down to them. They love it when they're made to feel special. Your audience is composed of (mostly) real people who love it when they feel they are...

Performance Technique: Mirroring

There's little training in the art of interview techniques, which is a shame because everyone can be much better at interacting with guests. The mirroring technique is so easy, it feels like cheating. It...

Sure-Fire Ways to Get Rid of On-Air Crutches

Okay, everybody, here we go. So this is, like, an article about, ah, all those, um, bad, uh, habits that radio personalities pick up, you know. Know what I mean? Fix these things and,...

How to Stop Being Boring

When is the last time someone asked, "What's going on with you?" and you replied, "Not much."? Then you think, "Wow. That was boring." Nobody wants to be boring. We want to be the...

Disrupting Patterns Enhances Listening

Falling into repetitive patterns happens to all personalities. It's easy to fall into a routine: Introduce a topic, offer an opinion, ask for a reaction, and take phone calls. Great personalities keep the show...

Quick Tips On How To Be More Likable On Air

Big stars have a certain "something" that attracts fans. It's hard to quantify, but stars like Ellen DeGeneres, Jimmy Kimmel, and Beyonce have a likable charm. After all, before listeners can love you, they...

Steps to Better Performance Through Word Economy

It seems as if some personalities believe adding words makes them sound better. Air personalities often complain about having a hard time making a point in a short period of time. Word economy is...

Resetting Content Is A Key Personality Skill

Boredom is one of the most challenging things radio personalities face. In a way, it’s understandable. The only folks who hear 100% of the content created on a radio show are those performing it....

Purposeful Meandering

The shortest distance between two points is a direct line. You learned that in school, but some programmers and performers learned it too well. Many shows rush to get to the story's main point...
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