Thursday, April 15, 2021

Every Radio Show Should Have a Team Of Experts

Every time something happens that's even a little out of the ordinary, most radio shows immediately start to scramble to find a source that can speak into the emergency. Wouldn't it be nice to...

The Complete Guide to Screening Phone Calls

Call screening is an art. I know you don't think of it that way, but it is. It's so much more than just a warm body to answer the phone and transfer them to the air....

Use This Checklist For Great In Studio Guests

Interviews can be terrific, or a nightmare, and the difference is usually making sure you're prepared well in advance. This is especially true for live in-studio guests. In this article, I share how to get...

An Easy System to Archive Content

It happens all the time. A listener wants a copy of a segment from two weeks ago. Or a client asks for that break when you mentioned their business but they can't remember when...

3 Must-Have Traits For Radio Producers

Want a great radio show? Get a great radio producer. Can't afford a great producer? Improve the existing producer. Don't have a producer at all? Find a way to fill the role. But some...

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Why Cash May Not Be King of Contests Anymore

gitiveSpin the radio dial and you'll hear contests and promotions on nearly every frequency. It's part of what radio does well. And it works...