Tuesday, October 15, 2019

How to Maintain Momentum On the Path To Pay Off

No matter how good your content is, if your story doesn’t move forward, listeners move on. It's amazing how quickly your audience gets bored when a radio break stalls. We've researched it in depth...

Personality Radio Lessons From Wile E Coyote

Generations of young people grew up with Looney Tunes. One of the highlights of the popular animated shorts was the Roadrunner cartoon. If you're not familiar with Chuck Jones' stories, you're missing out. It's...

Setting Expectations for Radio Personalities

Have you ever thought you were doing a great job, and everyone was happy with you? Then you discover they were terribly disappointed. And it blows you away. You had no idea. The problem...

Quick Ways To Fine-Tune Host Skills on Multi-Cast Shows

Hosting a radio show with multiple personalities is hard. I’ve heard it compared to juggling knives and herding cats. Both are appropriate metaphors, and somewhat accurate. Hosts have a million things to manage, but the...

Casting a Radio Show With Character Roles

One of the trickiest parts of casting a radio show has nothing to do with finding great talent. That should be a priority for each cast member. Nor is it about identifying hosts and cohosts....

Casting a Radio Show: Hosts

Developing a winning radio show involves far more than just hiring talented folks and putting them on the air together. Great broadcasters look at it the way a producer would cast a movie. They...

Casting a Radio Show In 3D: Dick, Dork and Dear

Have you heard a radio show that always sounds spontaneous, engaging and simply interesting? It's usually a show with rich characters built with unique, distinct personality types that play off of one another. You...

Casting a Radio Show: Perform The Role

In my seminar on demand, Casting a Radio Show, I show managers and programmers how to put together a team of performers that become greater than the sum of the parts. There are multiple...

Casting A Show: Arranged Marriage Morning Shows

An arranged marriage is a type of marital union where the bride and groom are selected by their families. It's still common in some cultures. One of those cultures is radio and, where personalities are sometimes...

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Feature: The Big Thank You

The Big Thank You is a heart-tugging feature that works for any show that seeks a warm, sensitive personality. It's a great way to tell...