Character Roles: Generator-Responder-Instigator
One of the trickiest parts of casting a radio show has nothing to do with finding great talent. That should be a priority for each cast member. Show chemistry is a consideration, but that's...
Your Show Needs a Mission Statement
It's easy to think a Mission Statement is boring busy work created by companies that have minimal impact on actual performance. Many statements are purposeless, meaningless paragraphs filled with mumbo jumbo that is almost...
Casting a Show: Hosts
Developing a winning radio show involves far more than just hiring talented folks and putting them on the air. Great broadcasters look at it the way a producer casts a movie. They find personalities...
Casting A Show: How To Fine-Tune Host Skills
Hosting a radio show with multiple personalities is hard. It's kind of like juggling knives and herding cats - at the same time. Fortunately, it's possible to develop strong host skills.
In this article,...
Casting A Show: Host Is Like Hosting a Party
Hosting a party is hard work. It just doesn't seem like it to guests. The host is almost invisible at a great party. But they are the key to success.
In this article, I compare...
Casting a Show: Perform The Role
In my seminar on demand, Casting a Radio Show, I show managers and programmers how to put together a team of performers that become greater than the sum of the parts. There are multiple...
Casting a Radio Show: Cohosts
Winning as a team requires sacrifice. It demands every player put aside ego and dedicate themselves to winning as a team. Most personalities embrace the idea of team-first until it's time to put a...
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Uh Oh: Research Says Radio’s News Problem Has Reached The Danger...
Radio stations that depend on news and information have trended down, down, down. “It’s not us", they said. "It’s PPM.” Well, it's time for...