Dress Up

There's a difference between a story and a great story. A story has a beginning, middle, and end. but a great story sucks listeners in through a strong Set Up, choosing the most relatable...

The difference between a great story and an average story often comes down to details in storytelling. Details can advance a story and make it come alive or cause it to bog down and...

Some personalities struggle to find personal stories. And there's a good reason for that. It's hard for some to share their experiences and observations in a natural, authentic and relatable way. But there's a...

Storytelling is a complicated skill. Most of us think of it as a gift. Either you have it or you don't. It's true that some folks are simply good storytellers by nature, but every...

When coaching air talent, a sticking point is often about telling the truth on the air. It's always a good idea to speak from an honest, authentic place. But does that mean you should...

A good storyteller enriches their content with dramatic, vivid details. A weak storyteller bores the audience by loading them down with details that lead nowhere. Choosing the right details is a mystery to many...