Teases

Art Of The Tease Introduction Seminar

There are three great reasons to develop a deep strategy for teasing content: 1) Extend listening already taking place, 2) Increase appointments by causing existing listeners to return, and 3) Build anticipation and expectation,...

Promos Inside Your Show? Yes, Please

Reading this headline probably causes some programmers to think it's the most insane idea in programming. Does it make sense to encourage those listening to keep doing something they've chosen? Show promos inside your...

The Art of The Tease 5: The Tease Quiz Seminar on Demand

Tracy Johnson's Art of the Tease 5: The Tease Quiz Seminar tests your ability to identify a good tease and recognize a bad one. You'll be asked to evaluate teases. Then Tracy breaks it...

Teasing Content In The Same Segment

Most types of teases aim to get listeners to a segment. But teases can also get the audience through a break. Teasing content in the same segment is a powerful tool that can be applied to information...

Three Reasons To Tease

The most frustrating thing about coaching personalities is convincing them to stick to a daily plan to craft outstanding teases. Teasing can be torturous, but it is just as important (and some would argue...

How To Start A Tease Strategy

Teasing can be complex. Many shows get excited about the possibilities but struggle when it comes time to start a tease strategy. Identifying the best type of tease to apply and then trying to...

Design Every Tease To Create FOMO

The goal for every segment should be to get the audience to tune in for another segment. Teasing is the best way to increase time spent listening, and most personalities don't use this tool...

The Art of The Tease 4: Timing The Tease Seminar on Demand

Tracy Johnson's Art of the Tease 4: Timing The Tease Seminar shows personalities and programmers the step-by-step method of building an effective system for teasing more often without sounding like hype! This seminar builds...

The Art of The Tease 3: Types of Teases Seminar on Demand

Tracy Johnson's Art of the Tease 3: Types of Teases Seminar is the backbone of executing a successful teasing strategy. This seminar builds on the Art Of the Tease 1 (Teasing Theory) and Art...

Types of Teases: The I’m Mad As Hell Tease

Using the right words can spark a wildfire of listener engagement if it connects to an emotion. All human decisions are based on emotional stimuli. Two of the most powerful emotions to target are...
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